I had quite a non-linear path to product design — studied information systems, then added graphic design degree, started career as a banner designer and kept expanding, leaning back into tech field. Thirteen years later, I'm a Senior Product Designer and an all-rounder by choice.
Ksenia Kozlova
Senior Product Designer Based in London
Education
ITMO University
2007-2012, Specialist
Information systems and Technologies
Senior Product Designer
The Cambium Group | 2023-Present | London, UK
University under The IPA of EURASEC
2010-2014, Specialist
Graphic design
Work
Leading product design for LittleList and Rock My Wedding. Ran a full UX and brand audit for Rock My Wedding, driving a brand refresh now rolling out across all platforms. Redesigned LittleList's onboarding and dashboard — resulting in higher registration completion, increased list value per user, and a 374% increase in cash pledges.
Product Designer
Drovo (ex Adverttu) | 2019-2023 | London, UK
Joined at seed stage as the sole designer and helped grow the company to Series A. Learned what it takes to build a product from almost nothing — app, website, user testing, offline experience, hiring.
ux/ui designer
Cakelabs.ru (agency) | 2014-2017 | London, UK
Three years of projects ranging from bakeries to TV channels. Learned how to lead teams, interpret briefs, and present and defend design decisions to stakeholders.
graphic & ui designer
Kideria | 2012-2014 | London, UK
My first job. Hired to make banner ads, ended up leading a small design team as the business grew from an online store into a chain of physical shops. Learned how design decisions affect every part of a business.
RECOGNITION & VOLUNTEERING
Adobe Portfolio Reviews Award — Winner, 2017
Sapphire Community Group — Volunteer designer, rebranding and promotional materials (2018)
Performing Production — Volunteer designer, mentoring young designers (2018)